The Marketing Dictionary
SEO and digital marketing glossaryWhat is Native Advertising?
Native advertising refers to paid advertisements which match the look and feel of the website they appear on, so they don’t really look like ads. An example of native advertising is Facebook ads, which look a lot like regular posts.
What is Natural Language Processing?
Natural language is the way that we speak, naturally. With voice search, using mobile devices and smart speakers, search engines use Natural Language Processing to return the best results for voice searches.
What is Nofollow Link?
Nofollow links are links with a nofollow HTML tag applied to them. This tells search engines not to follow the link. The opposite of a nofollow link is a dofollow link. No followed links generally do not help SEO in the same way that dofollow links do.
What is a Nofollow Link?
A nofollow link is a meta tag that signals search engines not to follow any specific outbound links.